By Roger von Oech
This can be the twenty fifth anniversary version of the creativity vintage through Dr. Roger von Oech.
Over the years, A WHACK at the facet OF the top has been praised by way of enterprise humans, educators, scientists, homemakers, artists, early life leaders, and lots of extra. The publication has been stimulating creativity in hundreds of thousands of readers, translated into 11 languages, and utilized in seminars around the globe.
Now Roger von Oech's totally illustrated and up-to-date quantity is stuffed with much more provocative puzzles, anecdotes, routines, metaphors, cartoons, questions, quotations, tales, and information designed to systematically holiday via your psychological blocks and free up your brain for artistic pondering. This new version will allure a complete new new release of readers with up-to-date and mind-stretching fabric.
Read Online or Download A Whack on the Side of the Head: How You Can Be More Creative (25th Anniversary Edition) PDF
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Additional info for A Whack on the Side of the Head: How You Can Be More Creative (25th Anniversary Edition)
An idea is like a musical note. In the same way that a musical note can only be understood in relation to other notes (either as a part of a melody or a chord), an idea is best understood in the context of other ideas. If you have only one idea, you don’t have anything to compare it to. You don’t know its strengths and weaknesses. ” For more effective thinking, we need different points of view. Otherwise, we’ll get stuck looking at the same things and miss seeing things outside our focus. The Second Right Answer A leading business school did a study that showed that its graduates performed well at first, but in ten years, they were overtaken by a more streetwise, pragmatic group.
It might happen when the supplier for a vital subcomponent of your best selling product unexpectedly goes on strike and you’re forced to scramble to find a new source. When the dust has cleared, you discover that the new vendor has products that are far superior in quality. It could come when you recognize a relationship between two things you thought were unconnected such as a spiral galaxy and a spinning ice skater. It could happen when you break your leg and you realize how much you took your ambulatory habits for granted.
Indeed, they may not only dismiss the soft types of thinking for not being “logical,” but even treat other people like machines. I believe that the mind is not only a computer that processes information, it’s also a museum that stores experiences, a device that encodes holograms, a playground in which to play, a muscle to be strengthened, a workshop in which to construct thoughts, a debating opponent to be won over, a cat to be stroked, a funhouse to be explored, a compost pile to be turned, and fortyone others.
A Whack on the Side of the Head: How You Can Be More Creative (25th Anniversary Edition) by Roger von Oech